Chunk It Down®

Turn Big Ideas Into Simple, Doable Steps — and Unlock the Hidden Value in Your Business

Every business starts with an idea — exciting, full of potential, and maybe just a little overwhelming.

But here’s the truth: most people can’t see the real value in what they already have.

They’re too close to it. Too focused on what’s next instead of what’s possible.

That’s where Chunk It Down® changes everything.

This proven framework helps you break your big vision into a practical, profitable plan — while revealing the hidden opportunities sitting right under your nose.

💜 The Story Behind the System

You know when you’re sitting on something important — an idea that feels bigger than you can explain?

That’s exactly what happened in 2023, when Paula first ran a Chunk It Down® session with one of her clients.

In just two hours, the client’s scattered ideas turned into a clear, transformative business plan — complete with new income streams, structure, and belief in what was possible.

Each session/client after that repeated the same magic.

Every client walked away seeing their business in a new light — confident, focused, and ready to grow.

That’s when Paula realised something powerful: every business owner needs to know how to turn their idea into a strategic, transformative plan.

So she refined the process, perfected the framework, and trademarked the name Chunk It Down® — to protect something that’s been changing businesses ever since.

🚀 What Is Chunk It Down®?

It’s more than a planning tool — it’s a growth system.

You’ll turn your ideas into a clear 3–5 year business roadmap that’s structured, scalable, and profitable.

Whether you join the Self-Study Course or book a 2-hour 1:1 Strategy Session with Paula, you’ll learn to:

✅ Create a Clear Roadmap

Use the Chunk It Down® framework to transform your big idea into an actionable plan. Every step, asset, and milestone is mapped — so nothing gets missed.

✅ Spot Hidden Revenue Streams

You’ll uncover new ways to monetise your knowledge, creativity, or offers. Often, your most profitable ideas are the ones you’ve overlooked — until now.

✅ Understand “Good Business Sense”

A strong business doesn’t rely on one way to sell — it offers options.

You’ll learn how to structure your offers so customers can choose from:

Do It Yourself (DIY) — for those who want independence

Done With You (DWY) — collaborative, guided support

Done For You (DFY) — premium, hands-off transformation

💡 A business with only one offer style limits its income potential.

A business with multiple options gives customers choice — and gives you

consistent, scalable revenue.

✅ Simplify & Diversify Your Business Model

You’ll learn how to design services and products that support each other — building the “legs” your business needs to stand strong for years.

✅ Build Marketing Clarity

See how each part of your business connects, ensuring every post, lead magnet, or campaign works toward your bigger goals.

✅ Design Lead Magnets That Move People Towards Your Higher Ticket Offers

Attract clients who are ready to buy — not just browse — by creating aligned, intentional lead magnets that connect directly to your offers.

Start with the end in mind.

💬 Why This Training Works - Consistancy Builds Trust!

Most entrepreneurs have brilliant ideas, but never give them structure.

They stay stuck thinking, “I’ll get to it later,” instead of taking the simple steps that move them forward now.

Chunk It Down® bridges the gap between dreaming and doing.

It helps you plan smarter, spot value you didn’t know you had, and build a business that’s flexible enough to grow with you.

Because good ideas deserve momentum — not dust.

✨ Choose Your Version

💬 1:1 Strategy Session: See What You Can’t See £249

Book a 2 x 1-hour live session with Paula to experience the full power of Chunk It Down® in real time.

Together, you’ll unpack your ideas, uncover untapped revenue streams, and build a tailored plan designed to make your business more profitable and sustainable.

✅ Two hours of deep clarity and business strategy

✅ Identify and monetise hidden opportunities

✅ Design offers with multiple “entry points” (DIY, DWY, DFY)

✅ Includes lifetime access to the self-study framework

💜 Sometimes you’re too close to your brilliance to see its full potential — that’s where Paula helps you zoom out and find the magic hiding in plain sight.

🎓 Self-Study: The Framework & Templates £97

Perfect if you want to work independently.

Get lifetime access to the complete Chunk It Down® system, including the framework, templates, and guided training videos to help you build your roadmap at your own pace.

✅ Learn the full framework

✅ Create your 3–5 year plan

✅ Discover new income opportunities

✅ Use the templates to stay organised and on track

⚠️ Before You Join — A Little Warning

This training isn’t for everyone.

If you’re looking for a quick fix or another “feel-good” idea that fades in a week, Chunk It Down® isn’t it.

This framework is designed to spark lasting change.

You’ll leave with a plan that’s so clear, so actionable, and so aligned with your goals that you’ll feel compelled to start building your sustainable business — right away.

💬 Fair warning: once you see what’s possible, you can’t unsee it.

🧭 What You’ll Get

• The Chunk It Down® video training

• Complete workbook and templates

• Access to Paula’s proven business planning process

• Option to add a 2-hour 1:1 Strategy Session for deeper insight and clarity

  
  

Hey, Nice To Meet You...

Can I be honest with you? Frankly, I know no other way!

I can show you what’s possible for you and your business even if you can’t see it for yourself. My clients don’t call me the Headmistress for nothing…

That wasn’t always the case. It was only when redundancy ‘freed’ me from my former job that I discovered my superpower. As a strong Integrator and accredited Life Coach I have the ability to cut through the fog of emotions attached to businesses and find a way forward.

Now, I help entrepreneurs and start-up business owners do just that—find solutions to the problems that prevent them from designing and running successful businesses.

Having spent 20 years working for someone else in a management role, I knew I was meant for more, I just couldn't say what that ‘more’ was.

But when I followed my own path I started to notice that there were other women with bags of talent and brilliant ideas who were also meant for more. I knew I could help.

Armed with my magic skill set, I put that to work and have been helping amazing women like you ever since. Within a year of starting my own business, my first client went from £0 to £10K+ in her first launch, and it snowballed from there.

And now? I want the same for you.

You may think you aren’t cut out for online business just because you don’t understand the tech or you are unsure if you are ready. I say BS!

When you work with me on yourself and your business you will realise that you have a lot more magic than you thought.

💜 Have You Decided to Build a Business that Works from Every Angle?

A profitable business isn’t just about what you sell — it’s about how you sell it.

Let’s build yours with flexibility, foresight, and confidence.

👉 Join the Chunk It Down® Training or Book Your 1:1 Strategy Session today — and start creating a business that’s as dynamic as you are.

Frequently asked questions

I don’t have much time.

That’s the point—just a few focused hours weekly move you forward, if you choose the 2 x 1-hour sessions, Paula will liaise and find a time that suits you both.

I’m not confident with the tech.

You’ll get simple walkthroughs and recordings. Copy what you see—done.

Is it worth the investment?

A 3-5 year business plan, I would say yes, but only you can make that decision.

I’ve tried courses before.

This isn't a course, it's an eye-opener.

What makes this different?

You decide how far you want to push this; you choose what you create, and the power is in your hands, and the ideas are inside your head.